Created by dentist Ben Underwood, the Brush DJ app plays your music library on shuffle while you brush your teeth.
Rushing your brushing (sorry) leads to poor hygiene, and it’s easy to kid yourself that you’ve cleaned your teeth for the recommended two minutes. Brush DJ is an ingenious solution for kids and adults.
Animated in-app and web content shows you how to keep your teeth and gums healthy, getting the best out of a regular toothbrush, dental floss, and interdental brushes. I designed the Brush DJ character, and directed the short films and the original promo, collaborating with Bradford’s Distant Future animation studio.
The app is used in over 47 countries and is part of the NHS’s Health Apps library. It’s been featured on BBC Click. In 2015 it’s on display in the London Design Museum’s health tech exhibit: